1591845572 Personal MBA Master the Art of Business (Revised, Expanded


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8/17/2021 - Professor Neal Roese recommends The AI Marketing Canvas, written by Professor Jim Lecinski, as a book every MBA should read before stepping on campus. View Recent News. Share This Page. Kellogg School of Management Northwestern University 2211 Campus Drive, Evanston, IL 60208 847-491-3300 | Contact Directions. Campuses.


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The book has thirteen units comprising 42 lessons. We do not claim it to be an original contribution. Rather it should be regarded as a text book of ideas from various renowned authorities in management. We have also quoted from different text books on management usually followed by post-graduate students in our universities.


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1591845572 Personal MBA Master the Art of Business (Revised, Expanded

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